Speed to lead
How quickly every new enquiry got its first call.
Your AI SDR never lets a lead go cold. More booked site visits from the leads you already pay for. It calls every enquiry back within 60 seconds, qualifies it, follows up and books the visit, then hands the hot buyers to your team. Every lead from your ads, portals and CRM gets the same treatment.
A done-for-you AI SDR for real estate teams in India and the UAE. Example cards use made-up data.
Connect your Meta and Google Ads lead flow, and every new enquiry reaches Shabda as it comes in. Our team sets it up for you.
Meta Lead Ads, Google Ads, portals and your CRM. You keep paying Meta and Google directly.
“2 & 3 BHK, Wakad launch”
R. Kulkarni · Budget ₹85L–1Cr
Received 10:42:07 · Queued for call
Shabda's AI SDR calls each lead while they are still interested. It says it is AI, qualifies budget, location and timeline, and books the site visit on the call. Hot leads go straight to your team.
Multilingual voice, AI disclosure, retries, visit booking, live handoff.
2-bed, JVC · Called in 0:48
Budget AED 1.2M–1.4M · Timeline 3 months
Site visit booked, Sat 11:00
See which ads, audiences and projects bring buyers who book visits, not just people who fill in forms.
Every call outcome is tied back to the ad, audience and project it came from.
“Wakad launch, Lookalike 1%”: 120 leads → 9 visits
“Wakad launch, Broad”: 210 leads → 3 visits
Outcomes go back to Meta and Google as conversions, so their algorithms look for buyers rather than clicks. You get budget and creative suggestions to approve or dismiss.
Every budget change waits for your approval.
Move budget from “Broad” to “Lookalike 1%”, which is booking more visits per lead.
[Approve] [Dismiss]
An enquiry lands at 1 AM. Your team answers it at 9 the next morning, eight hours later. By then the buyer has already spoken to whoever called first. Enquiries also arrive at weekends and in bursts after an ad goes live, and no sales team can call all of them back straight away.
New leads are called back within 60 seconds, inside calling hours. Leads that arrive at night get the call first thing in the morning, before your competitors wake up.
Example data, not a real customer or lead.
It asks about budget, location, configuration and timeline in the buyer's language. Buyers who don't pick up are tried again automatically, and every "call me later" gets called back on time.
Example data, not a real customer or lead.
Interested buyers get a site visit booked on the call. The agent can transfer a ready buyer to your sales desk, and the outcome can go to your CRM by webhook.
Example data, not a real customer or lead.



Illustrative preview. Sample data shown.
Your dashboard tracks the numbers a sales head asks an SDR team about. You see your own figures, on your own leads.
How quickly every new enquiry got its first call.
How many leads actually picked up and talked.
Site visits booked, by ad, project and lead source.
The calls your team no longer has to make by hand.
Shabda doesn't replace your sales team. It gives them only the conversations worth having.
It only calls people who enquired about your project.
Buyers hear from you when they are happy to talk, not late at night.
A lead marked do-not-call is never called again.
Ready buyers reach your team with the full context.
Play the buyer: ask about a project, push back on price, and hear your AI SDR respond.
Start live demo →An AI sales development rep that works your incoming leads for you. It calls each enquiry back, qualifies it, follows up and books site visits or meetings, then hands interested buyers to your sales team.
The voice agent is how Shabda talks on the phone: how it sounds, how it handles languages and the guardrails around it. The AI SDR is the whole job around those calls: responding to every enquiry, qualifying, following up, booking the visit and handing off. See the voice agent page.
No. You pay Meta and Google directly, the same way you do now. Shabda never handles your ad budget.
You connect Meta and Google Ads in a few clicks. You stay the owner and can disconnect at any time.
No. It only calls people who enquired about your project.
It speaks your leads' languages and switches mid-call when they do. For UAE buyers, our team handles Arabic-speaking follow-up.
The agent can transfer the call to your sales desk, and every lead's outcome, summary and transcript is waiting in the dashboard before your team picks up the phone.
Shabda can receive leads from your CRM through its lead webhook and send call outcomes back to a webhook URL you choose. Tell us which CRM you use and we'll confirm the setup on the demo call.
We do. We connect your ad accounts, portals and CRM, write the call script with you and tune it as it runs.
Every lead called, qualified and booked, and your ads improved from the outcomes.